Putri Wulandari
PW
Available for new opportunities

Putri Wulandari

AI Product Manager · Service Designer · UX Lead

💫 I'm a digital Product Manager and Service Designer. I love using cognitive psychology to humanize tech and solve people problems. I am a keen learner, team player, and enjoy taking on new challenges and side projects.

What I Do

Services

🎨

UX Design

End-to-end user experience design from research to delivery

🔬

UX Research

Qualitative & quantitative research, usability testing

🗺️

Service Design

Service blueprints, journey maps, systems thinking

📋

Project Management

Agile PM, roadmap, stakeholder alignment

🤝

Interaction Design

Micro-interactions, prototyping, motion design

🌐

Web Design

Responsive web design and design systems

Career

Experience

🏛️

Product Manager & Design

Current

INA DIGITAL

Nov 2025 – Present · 5 months · Jakarta, Indonesia

Leading product management and design at Indonesia's national digital transformation agency. Developing national digital identity and government service platforms.

📡

UX Designer Lead

Telkom Indonesia

Oct 2024 – Nov 2025 · 1 yr 2 mo · Indonesia

Leading solution designer for complex digital products including Telkom's Strategic CX Platform, LKPP Government Procurement, and E-Health ecosystem (SIMRS, SIMKLINIK, EMR, vaccination).

📡

UX Design Lead

Telkom Indonesia

Jun 2023 – Nov 2025 · 2 yrs 6 mo · Jakarta, Indonesia

Facilitation & Initiative design standardization. Lead and facilitator of 11 design tribe technology commercialization teams. Building a love of user-centric product design.

Crafting & Founding

WeekndLabs Studio

Feb 2018 – Feb 2026 · 8 yrs 1 mo · Bandung

Co-founded design studio offering DevOps, Application Development, UI/UX Service, and Illustrator Service. Built design systems, blockchain UX, and fintech products.

Expertise

Skills & Tools

Cognitive PsychologySystem ThinkingCX DesignService DesignDesign StrategyUX ResearchFigmaPrototypingUser TestingAgile / ScrumOKR FrameworkStakeholder ManagementDesign SystemsInformation ArchitectureAI Product Management

Let's Work Together

Open to PM, UX Lead, and Service Design opportunities. 500+ connections on LinkedIn.

Connect on LinkedIn ↗